DRAFTFCB in Hungary
DRAFTFCB develops and implements integrated customer marketing programs that build brand and profitable customer relationship, while driving sales.
DRAFTFCB is the first and only global, behavior-based, holistic marketing communications organization. The DRAFTFCB network spans 110 countries, with more than 9,000 employees worldwide. The company is part of the Interpublic Group of Companies (IPG).
The agency has been working as DRAFTFCB since October 2007 in the Hungarian communication and advertising market. Behind the new company name the former teams at GGK Direct, Draft and FCB continue to work behind the new name.